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GAMBLING STATISTICS, GAMBLING INFORMATION, GAMING INDUSTRY FACTS |
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Gambling Information > Gambling Statistics, Gambling Information, Gaming Industry Facts
The entertainment industry of gambling online is growing rapidly, particularly in Europe and Asia,
and revenues from online gambling sites will soar from anywhere between $6-10 billion in the next year, to
over $20 billion by 2005. In reality, this is a second of the most profitable
segments of internet commerce today after pornography.
Learn some facts about online gambling and those who play. It may be interesting for You and may help You to determine Your campaign.
Estimated Internet gambling revenue (millions)
Source: Christiansen Capital Advisors, LLC; River City Group
Internet gambling sites
* Excluding instant bingo, which is categorized as a single-player casino game.
** Excluding instant lotteries, which are categorized as single-player casino games.
Source: River City Group
Americans' Appetite for Gambling: U.S. leisure expenditures, 1998 (billions of dollars)
Source: CCA Inc.
Where the customers are?
Source: Christiansen Capital Advisors, LLC; River City Group
Who's gambling online?
Source: Inland Entertainment Corp. survey of nearly 500 customers of kennyrogers.com, casinoaustralia.com and goodluck.com. The questionnaire was in english.
Men's and women's gambling preferences
Sports Related Content:
- Over 92% of our Viewers are male
- Average income is in excess of $65,000/yr
- Over 62% have a college degree
- Over 90% percent have at least one major credit card
- All have an interest in sports and sports gaming
Casino Related Content:
- 62% of our Viewers are female
- Average income is in excess of $55,000/yr
- Over 55% have a college degree
- Over 95% percent have at least one major credit card
- All have an interest in casinos and casino gaming
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